In the News

Tips, Stories and Opinions from Veronica Cool and the Team at Cool & Associates LLC, as well as media coverage of our work.

The WINGS of Success Summit

Join Veronica Cool, Melinda and 50+ of the country most powerful, successful, and influential entrepreneurs, innovators and investors as we join together for the first time ever to share exactly how we climbed the ranks from one-women shops doing it all with little to no initial capital to Build $1 billion unicorns Run 7-8-9 figure

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To Honor a Hero – Dancing Stars for Memory Ball

Why Am I Dancing in Front of 1,000 People? There are so many wonderful causes to support with our talent, time, and treasures! Every one of us gets solicited to support some amazing and worthy cause- Myself included. I often get solicited to be the “token Hispanic” or “woman of color” so I’ve learned to

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ALPFA Chapter Launches in Baltimore

March 27, 2018 The future is bright in #MyBmore because we are taking care of the present! We launched the local Baltimore chapter of last night, to ensure Latino professionals are empowered and mentored. Highly important since: 1 in 6 people today is Latino. 1 in 5 millennial is Latino. 1 in 4 kindergarten is

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Introducing the HFAM Healthcare Leadership Institute

Join us for the HEALTHCARE LEADERSHIP INSTITUTE A continuing education series for long-term and post acute care professionals The HFAM Healthcare Leadership Institute is a new continuing education series to help administrators, regional directors and future industry leaders develop vital skills to address the challenges facing today’s long-term and post-acute care community. May 3, 2018

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Veronica Cool on WINGS of Inspired Business

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Women’s Leadership Summit

The Daily Record’s Women’s Leadership Summit will convene Top 100 Women, Leading Women and Maryland’s network of women professionals to learn about important topics facing women in business today, advance community involvement and create mentoring relationships. Click here for more information

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Veronica Cool CEO, speaks at SHIFT U 2017

Our CEO, Veronica Cool, speaks at SHIFT U 2017. SHIFT U is a program sponsored by SHIFT, a consulting agency on a mission to shift the work world to transform the real world. Veronica discuss “The Hispanic Opportunity – Beyond Tacos and JLO”

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How do Latinos Celebrate the Holidays?

Posadas, Misa and delicious food, how Latinos celebrate the holidays in the U.S. READ MORE…

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Learning About Market Research

I’ve had the pleasure of working with some outstanding entrepreneurs who have established very successful and unique ventures. Today, we showcase Jorge Restrepo, CEO and chief analyst of EurekaFacts, a Rockville firm that performs market research, data collection and analysis. Amigos, market research is often overlooked as a sales and engagement tool. Understanding the potential

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Latino Innovators Pitch: Connecting innovation & Culture

On Oct. 3, I had the pleasure of co-hosting the 15th annual Maryland Hispanic Business Conference. This is the largest event in the region geared towards Hispanic businesses, where 700-plus business leaders, professionals, government and corporate partners connect. It is a place where two worlds meet and connect to drive economic growth with the fastgrowing

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